Residency
Overview
Residency is a consultancy that builds and maintains bespoke communities for project delivery. The project involved a complete redesign of the brand and digital platform, emphasizing user-centered design principles to create an engaging and effective experience.
My Role
I reshaped the brand identity and redesigned the digital platform, aligning visual and interaction design with user needs and business goals. I translated user-centered design principles into a cohesive experience, enhancing clarity, navigation, and overall engagement across the platform.